Marketing and Dove Essay Example

Promoting and Dove Essay Example Promoting and Dove Essay Promoting and Dove Essay The brand wouldn't consider its item a cleanser for a long time and demanded that it was something totally new. This indications that it could have attempted to be a pioneer in another classification of the wellbeing and magnificence segment along these lines focusing on focal situating. By the by, the brand was considered by the objective market as cleanser with a one of a kind offer, I. E. Permitting oneself to clean the skin without drying out. In this way, it was situated separated contribution a one of a kind advantage in a current item classification that permitted it to be recognized from different brands. Bird picked an item as-saint situating as to different brands. The promoting effort articulated the utilitarian advantages f the item, representing how the quality that separated Dove from different contenders (purging cream) was added to the cleanser. The brand gave two fundamental advantages to the purchaser: cleaning and saturating. While cleaning is the essential advantage that triggers activity by a shopper (acknowledging lack of sanitization/need to clean), saturating is an optional advantage that separates Dove from contenders and addresses a current issue in the sub-classification of cleanser bars. The need to clean oneself while not drying out is deliverable by Dove as demonstrated in the showcasing effort because of the item quality of 25% purging cream. At last, the uniqueness of the brand is simply characterized by the saturating impact. The Dove crusade for its magnificence bar put a solid spotlight on the advantage of its items. As for the a-b-e model, a mix of child and e-b was picked to pressure the key advantage of not drying the skin when utilizing the cleanser to clean oneself. Showing the credit of added cream to the item is utilized to help this advantage (bounce). This is conveyed in the second piece of the fundamental message of the crusade (Dove cleanser dosages t dry your skin since it s one quarter purging cream). Moreover, he negative feeling connected to having dry skin when utilizing customary cleanser bars is tended to in the initial segment of the battle message. The negative feeling connected to dry skin is scattered with the advantage of the Dove cleanser (e-b). Driving force time When Milliner concluded that Dove would turn into a Mastermind, one thing that item. As a Mastermind, a wide range of brands with varying item traits were joined under the umbrella of Dove. In this way, concentrating on a solitary useful item advantage was not, at this point conceivable as there were a wide range of ones and Dove changed to speaking to a general perspective. This perspective would be created with the battle for genuine excellence. The brand was situated as separated indeed in the wellbeing and excellence division. This time in any case, it didn't do so dependent on a special item highlight but instead dependent on their perspective on excellence which was immeasurably not quite the same as the remainder of magnificence marks in the business. While the magnificence business customarily introduced an out of reach cliché picture of excellence in advertising efforts (youthful, white, blonde, flimsy) Dove decided to begin a crusade tending to all the ladies that had issues with their confidence as they didn't feel wonderful. Pigeon began to create advertising efforts utilizing increasingly practical ladies with various shapes, sizes, ethnicities and age gatherings. This change from yearning to the truth was the part of the brand that separated it inside the item class. As a Mastermind, Dove not, at this point sought after an item as-legend situating because of the as of now referenced truth that it consolidated an enormous assortment of items with various advantages. It fairly chose to pick a client as-legend situating setting their objective market at the focal point of the battle. The sentiments of ladies having issues with low confidence were integral to the showcasing methodology ND a wide range of clients were depicted in various pieces of the battle (Tick-Box, Six genuine ladies, Daughter-film, Evolution and so forth ). The advantage that the brand was offering was genuine magnificence as it attempted to cause ladies to feel delightful that right now commotion t do as such. To the objective market this was an exceptionally significant advantage as the investigations led by Dove indicated the huge level of the populace that really confronted confidence moves identified with excellence. As it depicted practical pictures of ladies in their battles and how Dove could change how they felt about themselves the rand figured out how to show that it could really convey the advantage of causing ladies to feel better about themselves. At long last, as it was the main brand that decided to advertise this advantage was additionally special distinctive Dove from the customary methodology of excellence brands. Question 2: How was the significance of the Dove brand controlled in the time of broad communications? How is it controlled in the period of Youth and other intelligent media? The utilization of broad communications, for example, boards, magazines, radio, TV or papers takes into consideration a more significant level of authority over the shipped promoting message than the SE of intuitive media, for example, masses, systems or other web stages. During the useful time, Dove conveyed the advantage of its items through broad communications and had the option to apply a significant level of command over the importance of the Dove brand that arrived at the objective market. It was a single direction correspondence with Dove shipping the significance of its image to the clients and controlling what precisely it needed the objective market to see, hear and partner with the brand. Bird additionally controlled who might get the message, as it were, as it knew its intended interest group just as its objective market and the channels through which it could reach of male-ruled game, for example, the Super Bowl since the crowd would share had next to no for all intents and purpose with the primarily female objective market. At the point when Dove changed to including intuitive media into its correspondence methodology the degree of control it had on the implying that was related with the brand diminished. With intuitive media, the crowd presented to Dove promoting and anything related with the Dove brand has the chance of giving quick input to the message. For instance, a publicizing film on Youth, for example, the Dove Evolution advertisement, can get moment input from any individual who has seen it through remarking and like-button apparatuses. In this manner, anybody seeing the video after input has been given won't be presented to the first and unadulterated showcasing message that Dove had spoken with its film. Or maybe the message got by ensuing watchers will be changed by the criticism of past ones. This implies one contrast from broad communications to intelligent media is that Dove can't make certain to ship its initially wanted and clean message that it needs to convey to the intended interest group about the importance of the brand. Therefore, publicizing had transformed from a single direction correspondence to a two-route correspondence in which the crowd added to the brand implying that was moved. Besides, the utilization of intelligent media can bring about an a lot quicker and more broad spreading of the message than broad communications. The individuals that at last get presented to a showcasing effort could be profoundly unique in relation to the crowd that the battle had been anticipated. In any case, on account of Dove this loss of command over the beneficiaries of a promoting effort is definitely not an incredible issue but instead a bit of leeway. This is because of the way that the intended interest group of the genuine excellence crusade was significantly bigger than the objective market. While the market that Dove needed to take advantage of and at last purchase its items increased to incorporate females of all age gatherings, shapes and sizes when contrasted with the more restricted methodology from the useful period, the intended interest group expanded to a far more prominent degree. Bird planned to begin an open discussion about magnificence inside all regions of society and in this way needed to contact all individuals in America with their battle. They needed individuals to get mindful of the confidence challenges cap ladies looked regarding the unreachable picture that the magnificence business would in general depict in promoting. Subsequent to getting mindful of this issue, Dove needed the intended interest group of its battle to consider and begin talking about this issue. In this manner, the way that the crusade could be spread quickly with the intelligent media utilized ended up being a great factor as more individuals would discuss the confidence issue on masses and interpersonal organizations. Concerning this issue notice that Dove consistently attempted to fuel the discussion and keep it alive. This was the brand s approach to apply a specific degree of authority over the significance of Dove. For whatever length of time that individuals were discussing the excellence issue they would likewise be interfacing it with the implying that Dove expected to represent. Finishing up it very well may be said that in general the degree of control that Dove could apply on the implying that was moved about the brand was essentially lower after the change to intelligent media. In the practical time Dove completely controlled the significance of the brand that was shipped to the intended interest group essentially through changes in publicizing (motto, pictures, channels utilized and so on. As the correspondence was simply adjust to the crowds input to control the first message of the brand while likewise powering the excellence discussion to raise brand mindfulness. Question 3: Is the Dove brand crazy? Is Dove making a hazardous wagered? The procedure of utilizing intelligent media rather than conventional broad communications to advertise the genuine magnificence battle was without a doubt hazardous. In any case, despite the fact that the degree of control that Dove can apply over the importance of its image that is shipped to the crowd it isn't totally wild. Bird had the option to raise brand attention to a far rater degree than it could have done using broad communications for the most part by permitting itself to relinquish totally controlling the com

Anne Moodys Journey Essays

Anne Moodys Journey Essays Anne Moodys Journey Paper Anne Moodys Journey Paper The initial step Moody took on her excursion of activism was to join the NAACP and SNCC. Most of work done by Anne Moody while working for these two associations was voter enrollment drives. During Moody’s remain at school, she would frequently make a trip to the delta and remain in the Freedom House. Here, Moody and her partners would design and execute the voter enrollment drives. Cranky would likewise arrange rallies. Sadly, these meetings were ineffectively joined in, and very little was practiced. Numerous Negroes were too hesitant to even consider voting and didn't go to the assemblies on account of the danger of losing their positions. The strategy of making Negroes mindful of their social liberties in a peaceful and detached way fizzled from the earliest starting point of Moody’s initiation into the Movement. Moody’s â€Å"nonviolent† protest at the Woolworth’s lunch counter might be her most renowned act during the Movement, yet conceivably her life. The thought behind the demonstration was to demand administration at the isolated lunch counter of Woolworth’s. As the demonstration advanced, the white populace turned out to be increasingly mindful of what was going on, and they began bothering and undermining Moody and her kindred activists. Peacefulness went to brutality when a white man surged Memphis, one of the demonstration individuals. He was thrashed and captured. Testy was hauled out by her hair, and her companion was taken from her seat forcibly. A couple of days after the protest, a gathering of Negro priests went to the city hall leader with requests. The city hall leader disregarded them. The peaceful demonstration should be a message to the network and the nation. Tragically, the protest, according to Anne Moody, was a disappointment since it had achieved nothing. The March on Washington ought to have been a high point for social equality activists all over the place, however for Moody, it was another mistake. She reviews, â€Å"Thousands of individuals just took off, leaving the greater part of their pioneers at the platform. It was somewhat interesting to watch the pioneers race to surpass the walk. The route some of them had been driving the individuals previously, maybe the individuals were in an ideal situation driving themselves† (Moody, 334). Surly had started to understand that aloof methodologies were not a successful and pragmatic approach to change laws. She had started to understand that Negroes may need to meet brutality with viciousness in the event that they at any point needed their voices to be heard. During Martin Luther King’s discourse, Moody thinks, â€Å"We had ‘dreamers’ rather than pioneers driving us† (Moody, 335). Her vulnerability with the Movement had arrived at an untouched high by this point. She accepted that the pioneers were withdrawn from the dark network, as observed by the accentuation on voter enrollment instead of the neediness in the provincial south. On her way back to Mississippi, Moody thought about whether she and the other 250,000 individuals at the walk had any effect on the administration, an unmistakable sign that her certainty was gradually rotting. Grumpy had started working in Canton, Mississippi energizing the neighborhood dark populace and soliciting for voter enrollment. Each time it created the impression that progress was made, there was a fiasco. A congregation was bombarded, individuals were beaten and murdered, and dark ladies were assaulted. The associations in Mississippi chose to make a â€Å"Freedom Vote. † The Freedom Vote brought about 80,000 blacks casting a ballot. Shockingly, there were 400,000 blacks of casting a ballot age living in Mississippi. After the democratic crusade, Moody was exhausted and tired. She left the development and advanced toward New Orleans to remain with her grandma and sister. After some time passed, she got her confirmation from Tugaloo College and wound up back in Canton. She was convinced to go to Washington and affirm about the prejudice in Mississippi. On the transport, individuals were singing opportunity melodies cheerful. A kindred extremist named Gene went to Moody and stated, â€Å"We’re going to git things straight in Washington, huh? † (Moody, 424). She contemplated internally, â€Å"I wonder. I truly wonder† (Moody, 424). The announcement shows Moody’s questions and dissatisfaction with the Movement. She didn't have anything to appear for all her difficult work in Canton, and there was no advancement for fairness on a national scale. At this point, Moody accepted that increasingly radical and activist activity was required so as to pick up the social liberties that whites had delighted in for many years. Touchy, Anne. Transitioning in Mississippi. New York: Bantam Dell, 1968.

Standardized Test Prep SAT II Subject Test FAQ

Registration deadlines for the SAT Subject Tests are fast approaching. Here's what you need to know. What are the SAT subject tests? SAT subject tests are one-hour multiple-choice tests in specific content areas and, unlike the SAT and ACT, subject tests do test knowledge. SAT subject tests are offered in twenty different academic subjects across history, mathematics, science, English, and foreign languages. Why should I take SAT subject tests? Most colleges require SAT subject tests (see below for the number of tests you may need to take), and the tests will be part of your application requirements. Stand out to colleges! You want your application to stand out in the crowd, and having the test scores to show your strength in certain subjects can help admissions committees to understand your academic interest and abilities. Demonstrate additional knowledge – if you’ve participated in academic extracurricular activities, they will likely not be on the transcript that colleges are looking at. If you took summer enrichment programs, worked in a lab, self-studied additional subjects, or extra classes, taking an SAT subject test can confirm that you really benefitted from that training (or if you were just coasting through!) Get a head start on your college curriculum! Some universities will use the SAT subject tests to determine what courses students are eligible to take. How many subject tests will I need to take? While typically one or two SAT subject tests are required for admission to college, most students applying to selective schools take more than two. For instance, for admission to an Ivy League university, a student might take as many as 4 - 6. SAT subject tests provide an opportunity to showcase expertise in a content area; therefore, the â€Å"right† number of SAT subject tests very much depends on the particular student and what kinds of aptitude or knowledge she would like to make evident to a college admissions committee. Generally, Cambridge Coaching recommends starting early with one or two subject tests to see how a student fares in these before making a larger testing game plan. Which subject tests should I take? Check to see if there are specific subject tests required by the schools you are applying to. If not, consider what academic programs you may be applying to and what tests correlate. For example, if you’re planning to study pre-med, the biology subject test would be more relevant than the world history subject test. Most importantly, you want to take subject tests in the areas that you are most knowledgeable in and confident about. When would I take the subject tests? If possible, take the subject tests as close as possible to learning the material. The test dates for spring 2014 are coming up: the registration deadline for the May 3 test date is on April 4, and the registration deadline for the June 7 test date is on May 9. Be careful – not all tests are offered on both dates! Check the College Board website for a chart of specific dates for the tests: http://sat.collegeboard.org/register/sat-subject-test-dates And remember, if you need help, consider reaching out to a tutor. Cambridge Coaching has SAT Subject Test tutors in New York, Boston, and online. Give us a call today!

How The Power Of Language Influences Society - 1313 Words

Emily Petersen CSCL 1401 Reading Literature Dylan Mohr Essay One Rewrite 30 November 2015 How the Power of Language Influences Society Language, simply defined as a system of human communication, has an immense amount of power. Language has the ability to intimidate, inspire, inform, innovate, and influence. It gives one not only the power to speak, but the opportunity to communicate one’s ideas with others. The implications of language can yield results that are both positive and negative, but ultimately one quality must outweigh the other. In Shakespeare’s The Tempest, the relationship and interactions between Prospero and Caliban dramatize that the power of language does more harm than good, because it determines how people think, it contributes to a person’s sense of value, and it establishes a system of control. The language you speak can determine your thought process. One can only think and express one’s ideas with the words and expressions in the language one knows, so one’s ability to communicate is restricted. After Prospero arrived on the island Caliban resided on, Caliban was stripped of his native language. His ability to speak and think in his native language was replaced with the language Prospero taught him. When Caliban is speaking back against Prospero, the curses he is trying to place upon Prospero have no meaning in Prospero’s language: â€Å"All the charms / Of Sycorax - toads, beetles, bats, light on you!† (339-340). Caliban is attempting toShow MoreRelatedRhetoric : The Power Of Discourse1689 Words   |  7 PagesThe Power of Discourse The art of rhetoric has been present since the beginning of time. The birth of rhetoric is usually attributed to the Greeks as they presented us with ideas and theories about discourse. 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The significance and essence of human experience is lost through our words, because language simply cannot express our thoughts and emotionsRead MoreNative Tongue By Suzette Haden Elgin1568 Words   |  7 PagesThroughout the novel Native Tongue by Suzette Haden Elgin the characters are living in an advanced society. Within this society, women have lost their 19th amendment rights, and are living under the control of the men. There is a strict social hierarchy in this advanced society, in which the linguist families are seen as superior to the commoners [non-linguist]. There is one consistent theme throughout the society, the men domineer the women. The women are sitting at the bottom of a ridge hierarchy and itRead More Essay on Manipulation through Language in The Memorandum1305 Words   |  6 PagesManipulation through Language in The Memorandum  Ã‚  Ã‚  Ã‚   How one utilizes language to perpetuate certain images or perspectives can greatly influence the way people think. 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Web-Based Construction Essay - 1046 Words

Web-Based Construction While most professions have been quick to embrace the information age, the construction industry has fallen behind in using new technology. However, web-based systems, designed specifically with public works professionals in mind, are emerging to help improve project management and overall efficiency. Time is among the precious commodities on construction sites. Rarely is there enough time to complete all facets of a project on deadline. Under constant pressure to complete projects on time and on (or even under) budget, construction managers also face difficulties communicating with all of their contractors, subcontractors and managers. Technology can aid the process by†¦show more content†¦Web-enabled project management solutions are becoming more obsolete as software vendors dedicate more of their resources to developing web-based software applications. Web-based applications provide a platform for better project communication and collaboration without being tied to a specific network or software application. A standard web browser (ie. Internet Explorer) is the interface for project information. These applications provide instantaneous communication, collaboration, and secure access for project participants. Buzzsaw, Constructw@re, and e-Builder are just some examples of web-based systems available today. Each application develops their own set of standards and procedures for managing project documents. The alternative to buying a web-based project management application is to hire a web developer to create a customized management system for your organization. A customized system can be tailored to follow pre-existing organizational structure and procedures, collecting specific data for company reports and forms. 3. 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External Environment Analysis of Airlines †MyAssignmenthelp.com

Question: Discuss about the External Environment Analysis of Airlines. Answer: Introduction: Singapore Airlines Limited (SIA) is an airline transportation company based at Singapore.The airline group officially started its operations in the year 1972. During its initial formation years, SIA focused on consolidating its position as the national carrier of the island city by extending its international route networks. The airline also increased its fleet size by incorporating bigger and better jet aircrafts like Boeing 747, Boeing 777, Airbus A380, etc. The firm has made significant investments in its brand value by stressing on the great cabin service that is provided on the SIA flights. SIA has successfully gained a good reputation for its excellentservicequality that is provided to its airline customers by paying keen attention to their specific needs and adopting a progressive approach to sustain in the changing market (Pearson, PitfieldRyley, 2015). The main focus of this assignment is to understand the various external elements which have a bearing on the performance and profitability of the airline. It has successfully been providing quality services to its customers and it has effectively adapted itself in the prevailing market scenario. SIA has effectively developedits competitive advantagesthat help it to sustain in a productive manner in the airline sector (Alagarasan, et al., 2015). The external factors that have an impact on its profits and performance have been analyzed including political, environmental, social, technological, legal and economic aspects. The various opportunities and threats that the firm faces in the current business environment have been identified and discussed. The below graph highlights the revenue trend of SIA group in last five years. It reveals the airline has continuously given a consistent performance irrespective of the changing market. This indicates that the firm is agile and adapts quickly to the changing and unpredictable market environment. External environment analysis As per Heracleous Wirtz, 2014, airline sector has always been a large and growing industry which has a vital influence on the economy of its nation. It facilitates the growth in the economy, world trade, national and international investments, tourism, etc. Sothe carrier industry plays a central role in the current global scene and many industries are directly or indirectly affected by its performance.In the Asia context,the aviation industryrelating to the commercial flights has dramatically grownin the recent times (Heracleous Wirtz, 2014). Albert Beatty, 2014 said that it is vital to identify and understand all the elements that influence the performance of a concern in its related industry (Albert Beatty, 2014). This section has been designed with the objective to answer the key questions that arise with regard to the various external factors that dominate and influence the Singapore Airlines Limited in the airline industry. The various factors of the firm that play a crucial role have been critically elaboratedso that the strategic choices and decisions of SIAcan be understood and the reason for its sustainable expansion can becomprehended in a simpler manner (Anderson, et al., 2015). PESTEL Analysis Political and Legal The nationalpolitical scenario of Singapore has significant impact on the performance of Singapore Airlines. Since the commercial carrier represents Singapore itself, it receives good support from the government. The lack of government support can affect the overall performance of the airline (Barnes, 2016). The airline receives support relating to safety and security policies, infrastructure related issues, consumer and passenger rights, etc which simplifies this aspect of the external scenario. If the government doesnt involve itself in the policy process, the passengers and overall airline business might be at the receiving end. Since the carbon dioxide emission is highest through air transport various political leaders encourage the public to use road travel mode like buses and cars since it has lower impact on the health aspects of the masses. The changes that occur in the legal framework of the location can have vital impact on the business of SIA. Different government bodies introduce different legal obligations which must be followed by all the firms that operate in the nation. After the terrorist attack of September 11, 2001 the legal regulations have become strict in all parts of the world. Major changes have taken place in the methods adopted for passenger screening and checking that is conducted during air travel (Berg, et al., 2015). Economic According to Bhimani, et al., 2013, any major airline company functions across different national economic border. Thus the airlines are subject to a number of national and global economies. One vital economic change that impacts the productivity level of the Singapore airlines is the rise in the fuel cost. The firm adopts a premium pricing strategy so it might lower the burden of the increasing fuel expenses that are incurred by the company (Bhimani, et al., 2013). In order to have a check over the increasing fuel costs SIA has implemented a comprehensive fuel productivity initiative. The above graph shows the average cost implication of the SIA. The major cost is incurred on fuel, so any economic policy relating to the fluctuation in fuel prices has significant impact on SIAs productivity. The fuel cost has been rising upwards since there is uncertainty around global oil production level.SIA has contract with Brent till 2022 and it covers about 33 percent to 39 percent of its estimated fuel annual consumption at the average of 53$ to 59$ a barrel. About 26 percent of SIAs total expenditure incurred last quarter of 2016 was due to jet fuel cost. The graph shows the GDP trend and the sector wise trend in Singapore and reflects that the transportation storage sector contributes to 5.4% to the total economy. Environmental There is high value of environmental friendly services by both government bodies and the customer section. Singapore Airlines takes this aspect into consideration and believes that its air transportation service should be of highest quality since it has a long-term responsibility to help in maintaining the natural environment. The importance to abide by the environmental policies and laws are likely to increase in future due to the national carbon emission reduction objective (Buono, 2015). SIA adopts sustainable practices to make sure that its operations are conducted in a responsible manner. The Airline follows strict rules relating to carbon emission, noise pollution, consumption of resources, etc. Technological Technological innovations play a key role in the aviation industry since the industry involves long haul passenger carrier travel. Mostly airline service providers spend high funds on the research and development aspects to update the use of technology in their operations. The Singapore Airlines spends considerable amount of money to introduce new fleet with latest cabin products so that their sales and customer base can improve (Cao, 2013). It believes in providing high quality experience to its passengers by regularly updating its technological aspects. This environmental aspect provides both opportunities and threat for a firm. SIA has been able to use this factor to its advantage by spending millions on RD to be technologically inclined (Fetherman, 2013). Social The changes that take place in the social front have a strong influence on the performance of any industry and its participants. The changing social trends impacts heavily on the operations of the Singapore airlines. Mostly wealthy people prefer to travel to faraway destinations but this trend has changed since a few decades and now less wealthy people are also spending money to visit to tropical and exotic locations (Fincham, MoheSeidl, 2013). This feature has an impact on the Singapore airline performance in the market. This factor posed a threat o SIAs operations since it believes in premium pricing and it has forced it to enter market that caters to the needs of middle income group consumers. The above graphical representation shows the international visitor arrival trend in Singapore city. There is slight increase in the number of visitors in 1015 as compared to the previous year. This shows that now people from middle-income group are also spending money on travel to exotic places. Porters Five Forces analysis Michael Porters five force analyses is vital since it acts as a tool to study the elements like suppliers, consumers, rivals, new entrants and substitutes which affect the productivity of a firm. This model is adopted to assess the competitive status in the industry and focuses on the pattern of the external elements. It is vital to understand the various factors which need to be checked by SIA in order to continue a positive and strong performance in the industry (Hillier, 2015). This analysis is vital to make necessary changes in the strategic planning of the firm and have a competitive advantage in the industry. Threat of new entrants This aspect analyses the attractiveness of an industry which might encourage new firms to enter and function in the particular industry. In the commercial airline industry, the threat of new entrants is weak (Loucks, et al., 2017). The scope of new players entering the scene is limited since it requires huge investments and there is high congestion of the airports in large regional hubs. Intensity of Industry rivalry The study of the competition from existing airline companies is vital for Singapore Airline. It has vital impact on its customer base and its productivity in the market. There is high intensity of competition in the airline industry. The growth in the existing airline carriers increases the air traffic (Mishra, 2013). The current carrier firms need to focus on the price-cutting mechanism in order to capture a greater portion of the market share. The main competitors of SIA include AirAsia, Cebu Pacific, etc that focus on their low-cost advantage. Since the demand is rising in this industry, the number of flights by airlines is also on rise. Example Around 40 flights connect Singapore and Kuala Lumpur on a daily basis. Stiff competition shows that SIAs customers have fallen by 12percent since 2008. In 2017 Air Serbi has been named as market leader by Air Transport World. It is a direct rival of SIA on global platform based on innovative product, service and strategies. Threat of substitutes This element of the five force model analyses the alternative option that is with the customers and can be used to move from a particular concern and its operation. The threat of substitute in the airline service industry relating to SIAsshort-destination business is relatively moderate (Muhamad, 2013). Passengers can opt for rail services instead of traveling by an airline. In case of long-destination flights, SIA faces threat at a global level from global carriers. Bargaining power of Buyers The bargaining power of buyers refers to the strong position that they acquire as compared to their supplier of goods or services. In the commercial airline industry, the bargaining power of the customers i.e. the buyers is mostly moderate (Suh, et al., 2013). The cost of switching between one airline firms to another is very low and also the prices set and charged by most of the airline service providers is similar.Mostly passengers remain loyal to their particular preferred airline. Bargaining power of Suppliers It highlights the impact of the suppliers service on a firms productivity in the respective industry.Generally in the transportation industry the suppliers have a strong bargaining power (Taylor, 2013). The huge fleet of the Singapore airlines is dependent on a number of suppliers for machinery functioning, maintenance activities, fuel needs, etc. With little number of suppliers in the industry SIA depends largely on its specific set of service providers. The Singapore Airlines has beensuccessfully maintaininga competitive position in the airline industry since its establishment and operation. The issue that the firm faces relates to the implementation of strategy in order to retain its strong hold on the market share. Its regularmodification of the structure of its strategic management model is crucial for continuing its sustainable streak as the best airline of Singapore and around the globe. It needs to conduct regular analysis of the external factors which could have an impact on its internal environment and its overall operations and profit-yielding capacity.(Heracleous Wirtz, 2014). Since the market environment is highly uncertain and unpredictable, a new threat might occur from any side and disrupt the normal operations of the airline firm. So it is vital to understand the changes that take place in the external world and its power to change the operation model of the particular airline firm (Fetherman, 2013). Since it has experienced the changing environment since a number of decades, this is not a new issue for SIA but it is crucial for the firm to remain agile while operating in the industry so that no competitor can take advantage of the situation and threaten its current market leadership position. SIA also needs to regularly update its model keeping in mind the changing technological surrounding prevalent in the industry. The graph above highlights that the fuel productivity of the Singapore Airline had declined as compared to previous year as per 2015-16 data. So the firm needs to focus on measures to increase its fuel efficiency. Conclusion The Singapore airlines must keep on updating its strategic approach by considering all the internal as well as external factors which have an influence on its operations and productivity in the airline industry. It can focus on more strategies to reduce the impact of rising fuel costs by trying to explore fuel suppliers in the industry. Its focus on the consumers and their experience should continue so that its customer base can be expanded further. The airline might also look into methods like reducing its fleet size, disposingold aircraftsat a profitable rate so that its rising costs can be curtailed which is one of its major issues at the moment. In any industry, the role of critical analysis of the external business environment is vital for the effective and sustainable performance of an organization. The airline industry is a vital industry and affects the overall health of the economy. The Singapore Airlines Limited has been the focus point and its external factors have been thoroughly analyzed using the PESTEL Model and Poters Five Force Analysis framework. It helps in understanding the strategic model of the Airline firm which has helped it to be a market leader in the industry for a very long time. Its focus on its high quality of service has helped it to maintain a strong leadership position in the airline industry. Its changing strategic plan plays a crucial role in helping the firm to adapt in the ever-changing business environment. References Alagarasan, V., Huacarpuma, R.C., Lima, S.R. and Dean, W., 2015.API Management Introduction and Principles.Forrester research. Albert, M. and Beatty, B.J., 2014.Flipping the classroom applications to curriculum redesign for an introduction to management course: Impact on grades.Journal of Education for Business,89(8), pp.419-424. Anderson, D.R., Sweeney, D.J., Williams, T.A., Camm, J.D. and Cochran, J.J., 2015.An introduction to management science: quantitative approaches to decision making. Cengage learning. Barnes, C., 2016. An introduction to the management of paediatric patients with coeliac disease.Gastrointestinal Nursing,14(9), pp.39-45. Berg, D., Mani, H.S., Marinakis, Y.G., Tierney, R. and Walsh, S., 2015.An introduction to Management of Technology pedagogy (andragogy). Bhimani, A., Horngren, C.T., Sundem, G.L., Stratton, W.O. and Schatzberg, J., 2013.Introduction to Management Accounting.Pearson Higher Ed. Buono, A.F., 2015. An Introduction to Management Consultancy.Academy of Management Learning Education,14(1), pp.144-147. Cao, M., 2013.Introduction to management and analysis of ion fragmentation data. Fetherman, E.R., 2013.Introduction and management of Myxoboluscerebralis-resistant Rainbow Trout in Colorado(Doctoral dissertation, Colorado State University). Fincham, R., Mohe, M. and Seidl, D., 2013. Guest Editors' Introduction: Management Consulting and Uncertainty: Mapping the Territory.International Studies of Management Organization,43(3), pp.3-10. Heracleous, L. and Wirtz, J., 2014. Singapore Airlines: Achieving sustainable advantage through mastering paradox. The Journal of Applied Behavioral Science, 50(2), pp.150-170. Hillier, J., 2015. Fritz J. Roethlisberger Memorial Award Goes to Lets Burn Them All: Reflections on the Learning-Inhibitory Nature of Introduction to Management and Introduction to Organization Behavior Textbooks.Journal of Management Education,39(6), pp.681-683. Loucks, D.P., Van Beek, E., Stedinger, J.R., Dijkman, J.P. and Villars, M.T., 2017.Water resources systems planning and management: an introduction to methods, models and applications. Deltares, UNESCO-IHE, Springer. Mishra, U., 2013. Introduction to management information system.arXiv preprint arXiv:1308.1797. Muhamad, H., 2013. Introduction to management accounting. Pearson, J., Pitfield, D. and Ryley, T., 2015. Intangible resources of competitive advantage: Analysis of 49 Asian airlines across three business models. Journal of Air Transport Management, 47, pp.179-189. Suh, C.J., Kim, H.T., Kim, J.H. and Kwak, Y.W., 2013. Introduction to Management Quality.Seoul: Pakyoungsa. Schmitt, A., Barker, V.L., Raisch, S. and Whetten, D., 2016. Strategic renewal in times of environmental scarcity.Long Range Planning, 49(3), pp.361-376 Singstat.gov.sg. 2017.Welcome to Statistics Singapore. [online] Available at: https://www.singstat.gov.sg [Accessed 16 May 2017]. Taylor, B.W., 2013. Introduction to Management Science, Virginia Polytechnic Institute and State University.Global Edition. Whyte, R. and Lohmann, G., 2015. The carrier-within-a-carrier strategy: An analysis of Jetstar. Journal of Air Transport Management, 42, pp.141-148.

Space Exploration Essay Example For Students

Space Exploration Essay H By: Jigar Bhakta Space Exploration Essay: FROM THE PAST TO THE FUTURE Ever since the beginning of time, mankind has been fascinated with wonders of space. Before the mid-1900s, all mankind could do was gaze at the stars from Earth and wonder what it would be like to go into space. Man would look through telescopes and make theories on how the universe worked. During the mid-1900s, mankind finally was able to send a man into space and explore the wonders of space first hand. So why do humans explore space? Well, it is our fascination with the unknown. We will write a custom essay on Space Exploration specifically for you for only $16.38 $13.9/page Order now At first, all mankind did was look up and wonder how things became what they are now. We started to think that all celestial bodies revolved around the Earth, and the Earth was the center of the entire universe. Galileo Galelie later disproved this theory. Even with growing knowledge in the field, it was not until 1957 when the first Earth orbiter, the Soviets Sputnik 1, was sent into space and placed in orbit at an altitude of 1,370 miles and weighed 184 pounds. Later in that year, the Soviets sent Sputnik 2 into space with a dog named Laika. Laika was the first animal to venture into space. Then in 1985, the United States successfully sent their very own satellite into space. In 1960, the Soviets launched to dogs into space and successfully returned them to Earth. From this point started the space race. The space race was a challenge between the USSR and the United States to see who could land a man on the moon first. In 1961, the first man in space was cosmonaut Yuri Gagarin who was in space for 60 minutes before returning to Earth in Vostok 1 and was sent by the USSR. Astronaut Shepard flew the first manned sub-orbital space-flight by the Americans. The first true American orbital flight was by John Glen and he stayed in space for five hours in Mercury 6 in 1962. Then in 1963, the USSR sent the first woman into space; her name was Valentina Tereshkova-Nikaleva. They also had the first person to take a space-walk in 1965. In 1968, the National Aeronautics and Space Administration or NASA tested the first Saturn 5 rocket, which would be used for the Apollo missions. The first manned Apollo missions and the first flight around the moon took place in 1968. Finally, on July 21, 1969, the United States placed the first man on the moon winning the space race. The challenge for mankind at present is placing a human on Mars. We have already sent probes on to Mars and roamed some of its terrain with the rover known as Sojourner. Sojourner was taken to Mars on NASAs Mars Pathfinder and was the first wheeled vehicle to operate on another planetary surface. The Mars pathfinder sent photographs, atmospheric measurements, and a few other important data that will contribute to taking a man to Mars. While pathfinder sent data, Sojourner examined rocks and soil samples with a camera and Alpha Proton X-ray Spectrometer, providing useful data on chemical compositions and radiation bounced back from rocks and dust. The mission finally ended when the Pathfinder stopped responding to commands from NASA. NASA has sent two other probes to Mars, but both malfunctioned and were destroyed on impact on the Martian surface. The US and a few other countries have joined together and are constructing the International Space Station or the ISS. The ISS is scheduled to be completed in 2004 and will be continuously occupied by up to seven crewmembers. The space station is envisioned to be a world-class research facility in which scientist can study Earth and space, as well as explore the medical effects of long durations of weightlessness in space and the behavior of materials in a weightlessness environment, and the practicality of space manufacturing techniques. Now, the future of space exploration depends on many factors. Some of these factors are as followed: how much technology advances, how political forces change rivalries as well as partnerships with other nations, and how important space exploration is to the general public. .u70aae7260d66494fce7489c237220890 , .u70aae7260d66494fce7489c237220890 .postImageUrl , .u70aae7260d66494fce7489c237220890 .centered-text-area { min-height: 80px; position: relative; } .u70aae7260d66494fce7489c237220890 , .u70aae7260d66494fce7489c237220890:hover , .u70aae7260d66494fce7489c237220890:visited , .u70aae7260d66494fce7489c237220890:active { border:0!important; } .u70aae7260d66494fce7489c237220890 .clearfix:after { content: ""; display: table; clear: both; } .u70aae7260d66494fce7489c237220890 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u70aae7260d66494fce7489c237220890:active , .u70aae7260d66494fce7489c237220890:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u70aae7260d66494fce7489c237220890 .centered-text-area { width: 100%; position: relative ; } .u70aae7260d66494fce7489c237220890 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u70aae7260d66494fce7489c237220890 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u70aae7260d66494fce7489c237220890 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u70aae7260d66494fce7489c237220890:hover .ctaButton { background-color: #34495E!important; } .u70aae7260d66494fce7489c237220890 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u70aae7260d66494fce7489c237220890 .u70aae7260d66494fce7489c237220890-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u70aae7260d66494fce7489c237220890:after { content: ""; display: block; clear: both; } READ: Teenage peer pressure drugs and alcohol Essay NASA is working on a single-stage-to-orbit (SSTO) vehicle, but . Space Exploration Essay Example For Students Space Exploration Essay Ever since the beginning of time, mankind has been fascinated with wonders of space. Before the mid-1900s, all mankind could do was gaze at the stars from Earth and wonder what it would be like to go into space. Man would look through telescopes and make theories on how the universe worked. During the mid-1900s, mankind finally was able to send a man into space and explore the wonders of space first hand. So why do humans explore space? Well, it is our fascination with the unknown. At first, all mankind did was look up and wonder how things became what they are now. We started to think that all celestial bodies revolved around the Earth, and the Earth was the center of the entire universe. Galileo Galelie later disproved this theory. Even with growing knowledge in the field, it was not until 1957 when the first Earth orbiter, the Soviets Sputnik 1, was sent into space and placed in orbit at an altitude of 1,370 miles and weighed 184 pounds. Later in that year, the Soviets sent Sputnik 2 into space with a dog named Laika. Laika was the first animal to venture into space. We will write a custom essay on Space Exploration specifically for you for only $16.38 $13.9/page Order now Then in 1985, the United States successfully sent their very own satellite into space. In 1960, the Soviets launched to dogs into space and successfully returned them to Earth. From this point started the space race. The space race was a challenge between the USSR and the United States to see who could land a man on the moon first. In 1961, the first man in space was cosmonaut Yuri Gagarin who was in space for 60 minutes before returning to Earth in Vostok 1 and was sent by the USSR. Astronaut Shepard flew the first manned sub-orbital space-flight by the Americans. The first true American orbital flight was by John Glen and he stayed in space for five hours in Mercury 6 in 1962. Then in 1963, the USSR sent the first woman into space; her name was Valentina Tereshkova-Nikaleva. They also had the first person to take a space-walk in 1965. In 1968, the National Aeronautics and Space Administration or NASA tested the first Saturn 5 rocket, which would be used for the Apollo missions. The first manned Apollo missions and the first flight around the moon took place in 1968. Finally, on July 21, 1969, the United States placed the first man on the moon winning the space race. The challenge for mankind at present is placing a human on Mars. We have already sent probes on to Mars and roamed some of its terrain with the rover known as Sojourner. Sojourner was taken to Mars on NASAs Mars Pathfinder and was the first wheeled vehicle to operate on another planetary surface. The Mars pathfinder sent photographs, atmospheric measurements, and a few other important data that will contribute to taking a man to Mars. While pathfinder sent data, Sojourner examined rocks and soil samples with a camera and Alpha Proton X-ray Spectrometer, providing useful data on chemical compositions and radiation bounced back from rocks and dust. The mission finally ended when the Pathfinder stopped responding to commands from NASA. NASA has sent two other probes to Mars, but both malfunctioned and were destroyed on impact on the Martian surface. The US and a few other countries have joined together and are constructing the International Space Station or the ISS. The ISS is scheduled to be completed in 2004 and will be continuously occupied by up to seven crewmembers. The space station is envisioned to be a world-class research facility in which scientist can study Earth and space, as well as explore the medical effects of long durations of weightlessness in space and the behavior of materials in a weightlessness environment, and the practicality of space manufacturing techniques. Now, the future of Space Exploration Essay depends on many factors. Some of these factors are as followed: how much technology advances, how political forces change rivalries as well as partnerships with other nations, and how important space exploration is to the general public. .u30a987f63aec3ff2042dcc70b44233cc , .u30a987f63aec3ff2042dcc70b44233cc .postImageUrl , .u30a987f63aec3ff2042dcc70b44233cc .centered-text-area { min-height: 80px; position: relative; } .u30a987f63aec3ff2042dcc70b44233cc , .u30a987f63aec3ff2042dcc70b44233cc:hover , .u30a987f63aec3ff2042dcc70b44233cc:visited , .u30a987f63aec3ff2042dcc70b44233cc:active { border:0!important; } .u30a987f63aec3ff2042dcc70b44233cc .clearfix:after { content: ""; display: table; clear: both; } .u30a987f63aec3ff2042dcc70b44233cc { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u30a987f63aec3ff2042dcc70b44233cc:active , .u30a987f63aec3ff2042dcc70b44233cc:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u30a987f63aec3ff2042dcc70b44233cc .centered-text-area { width: 100%; position: relative ; } .u30a987f63aec3ff2042dcc70b44233cc .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u30a987f63aec3ff2042dcc70b44233cc .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u30a987f63aec3ff2042dcc70b44233cc .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u30a987f63aec3ff2042dcc70b44233cc:hover .ctaButton { background-color: #34495E!important; } .u30a987f63aec3ff2042dcc70b44233cc .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u30a987f63aec3ff2042dcc70b44233cc .u30a987f63aec3ff2042dcc70b44233cc-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u30a987f63aec3ff2042dcc70b44233cc:after { content: ""; display: block; clear: both; } READ: The Yellow Wallpaper Gender Roles Essay NASA is working on a single-stage-to-orbit (SSTO) vehicle, but until it is until then, NASA plans to us the space shuttle fleet to the year 2012. . Space Exploration Essay Example For Students Space Exploration Essay Approaching the end of Apollo, my frustration often surfaced. No one in America seemed to care that we were giving up, surrendering the future of the next generation of young people with stars in their eyes. How I wished John F. Kennedy were still alive, challenging us to dare and to dream. I feel the same way today; the boldness and scope of his vision is not to be found today in our space program and in our nation. Entering the twenty-first century, we have an unimaginable array of technology and a generation of young Americans schooled in these technologies. With our powerful economy, we can do anything we set our mind to do. Yet we stand with our feet firmly planted on the ground when we could be exploring the universe. Three decades ago We will write a custom essay on Space Exploration specifically for you for only $16.38 $13.9/page Order now Americans placed six flags on the Moon. Today we no longer try for new and bold space achievements; instead we celebrate the anniversaries of the past. Our work is unfinished Gene Kranz, Failure Is Not An Option Theres a certain something about science which is part of its appeal to me and to many others. Call it a willingness to dream, if you will. Sometimes a dream may be amusing, as with the molecular creations (dodecahedrane, cubane, superphane, basketane, and of course buckminsterfullerene) described in Designing the Molecular World by Philip Ball. Sometimes a dream may be visionary and bold, as with the dream to finally understand the physics that underlies our world. Theres definitely something interesting about the fact that the fundamental particles of the universe can be drawn in a chart on a T-shirt, or that the equations behind classical electromagnetism can be scribbled on a scrap of paper. For some 400 years, scientists have dared to dream that they can understand and explore the universe, ever since Galileo peered into the night skies with a simple telescope. I read a large amount of books and magazines; in addition to the science books that fill my bookshelf, I subscribe to Scientific American and Discover and several other scientific magazines. They all are, in some way, connected with the dreams of science, whether it be the dreams of the past (scientific history) or dreams about the future of science. How excited I was when I saw the March 2000 issue of Scientific American, which at the top had the words Special Report: Sending Humans to Mars! How incredibly nifty. However, I was considerly less enthusiastic when I actually read the articles inside. In the article How to Go to Mars, George Musser and Mark Alpert mention, In all the proposals for sending humans to Mars, the crucial first step is launching the spacecraft into a low Earth orbit (200 to 500 kilometers up). The basic problem is that any manned craft using present-day propulsion technologies will need a huge supply of propellant to get to Mars and hence will be extremely heavy: at least 130 metric tons and possibly twice that much. Thats fine. No one ever said that attaining dreams was easy. But I was absolutely shocked when I looked at the chart on the following page. This chart is one of the most dismal and saddening things Ive ever seen. Its a horizontal bar chart divided into two parts: an upper one labeled Existing Launch Vehicles and a lower one labeled Proposed Launch Vehicles; the bars in each part are different colors to emphasize which vehicles currently exist and which are proposed. The horizontal scale reads Lift Capacity (metric tons to low Earth orbit) and goes from 0 to 100. Yes, thats rather distressing already. The existing launch vehicles, the Titan 4B and the Space Shuttle, we are told by this chart, can lift 22 and 23 metric tons, respectively. The proposed launch vehicles, the Delta 4 Heavy, the VentureStar, and the Magnum, can lift 23, 25, and 80 metric tons, respectively. The Magnums bar is obviously emphasized, being almost four times longer than the diminutive bars above it. Wow. 80 metric tons to low Earth orbit. The caption to the side, reads, Current launch vehicles cannot meet the needs of a human mission to Mars. .u2a118edecf65ebef5096ab2b42e9b807 , .u2a118edecf65ebef5096ab2b42e9b807 .postImageUrl , .u2a118edecf65ebef5096ab2b42e9b807 .centered-text-area { min-height: 80px; position: relative; } .u2a118edecf65ebef5096ab2b42e9b807 , .u2a118edecf65ebef5096ab2b42e9b807:hover , .u2a118edecf65ebef5096ab2b42e9b807:visited , .u2a118edecf65ebef5096ab2b42e9b807:active { border:0!important; } .u2a118edecf65ebef5096ab2b42e9b807 .clearfix:after { content: ""; display: table; clear: both; } .u2a118edecf65ebef5096ab2b42e9b807 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u2a118edecf65ebef5096ab2b42e9b807:active , .u2a118edecf65ebef5096ab2b42e9b807:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u2a118edecf65ebef5096ab2b42e9b807 .centered-text-area { width: 100%; position: relative ; } .u2a118edecf65ebef5096ab2b42e9b807 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u2a118edecf65ebef5096ab2b42e9b807 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u2a118edecf65ebef5096ab2b42e9b807 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u2a118edecf65ebef5096ab2b42e9b807:hover .ctaButton { background-color: #34495E!important; } .u2a118edecf65ebef5096ab2b42e9b807 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u2a118edecf65ebef5096ab2b42e9b807 .u2a118edecf65ebef5096ab2b42e9b807-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u2a118edecf65ebef5096ab2b42e9b807:after { content: ""; display: block; clear: both; } READ: Communist Manifesto Essay Paper Boosting a 130-ton Mars craft into low Earth . Space Exploration Essay Example For Students Space Exploration Essay On May 25, 1961, John F. Kennedy delivered one of the most memorable State of the Union addresses in the history of the United States. I believe that this nation should commit itself to achieving the goal, before this decade is out, of landing a man on the Moon and returning him safely to the earth (http://www.cs.umb. edu/jfklibrary, President John F. Kennedys Special Message to the Congress on Urgent National Needs). With those words, Kennedy launched a new era of Space Exploration Essay in the United States. Although the National Aeronautics And Space Administration was created in 1958 by the National Aeronautics and Space Act (http://www.hq.nasa. gov, Key Documents), and the Russians already launched the first satellite into space in 1957, the US was still at a stand still on the subject. What the country needed was a wake-up call, and that is exactly what it got from one of the most celebrated speakers in its history. The new era promised much, but expected little. From USAs struggle to be the dominant world power in the Cold War Era, to the careless depletion of natural resources in the Information Age, space exploration and astronauts were and will be the real keys to the new millennium and beyond. Before looking into the future, or even evaluating the present, one must look in detail at the history of the space project. The missions that gave scientists and engineers the necessary data and experience to make new, safer, more reliable and intricate equipment were launched long before there was realistic talk of sending probes to Mars. We will write a custom essay on Space Exploration specifically for you for only $16.38 $13.9/page Order now The astronauts that helped shape the training programs, took the beatings of primitive flight tests, and died in order to serve their country were born before World War II. And even the Russian Space Program was crucial to what the space program is today. It fueled competition, and provided more resources for American engineers. Until Apollo 11, they were ahead of the Americans in almost everyway, with their launch of Sputnik, a unmanned satellite in 1957, and their countless firsts in orbiting and space walks. Yuri Gagarin was the first man in space. Although most of the missions that have been launched have been important in their own ways, some missions just stand out, whether it was the first step on the Moon, or the first mission to Mars. NASAs first high profile program was Project Mercury, an effort to learn if humans could survive in space. It was the prelude to the later missions, and it gave NASA the necessary data to build better, and more comfortable ships for humans to stay in space for extended periods of time. The first launch of the Mercury program was the LJ-1 on August 21, 1959. At thirty-five minutes before launch, evacuation of the area had been proceeding on schedule. Suddenly, half an hour before launch-time, an explosive flash occurred. When the smoke cleared it was evident that only the capsule-and-tower combination had been launched, on a trajectory similar to an off-the-pad abort (http://www. ksc.nasa.gov, Mercury: LJ-1). The first mildly successful spacecraft launch occurred September 9, 1959. Although the BJ-1 ship experienced some problems, and the timing on some of the separation procedures was off, the capsule made it back to earth some seven hours after lift-off. The capsule orbited the earth for approximately thirteen minutes (Mercury: BJ-1). Mercury mission MA-5 was the first to carry live organisms into sub-orbit. Although Enos a chimpanzee, was not a perfect substitute for a human, he served as a good test for the environmental controls of the capsule. He orbited the earth in total weightlessness for over three hours and upon landing was in perfect physical condition (Mercury: MA-5). On May 5, 1961, Freedom 7 was the first launch to carry humans into space. Alan B. Shepard, Jr. .ucfd38ada86fad34bc4a10ba248a0a7dd , .ucfd38ada86fad34bc4a10ba248a0a7dd .postImageUrl , .ucfd38ada86fad34bc4a10ba248a0a7dd .centered-text-area { min-height: 80px; position: relative; } .ucfd38ada86fad34bc4a10ba248a0a7dd , .ucfd38ada86fad34bc4a10ba248a0a7dd:hover , .ucfd38ada86fad34bc4a10ba248a0a7dd:visited , .ucfd38ada86fad34bc4a10ba248a0a7dd:active { border:0!important; } .ucfd38ada86fad34bc4a10ba248a0a7dd .clearfix:after { content: ""; display: table; clear: both; } .ucfd38ada86fad34bc4a10ba248a0a7dd { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ucfd38ada86fad34bc4a10ba248a0a7dd:active , .ucfd38ada86fad34bc4a10ba248a0a7dd:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ucfd38ada86fad34bc4a10ba248a0a7dd .centered-text-area { width: 100%; position: relative ; } .ucfd38ada86fad34bc4a10ba248a0a7dd .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ucfd38ada86fad34bc4a10ba248a0a7dd .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ucfd38ada86fad34bc4a10ba248a0a7dd .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ucfd38ada86fad34bc4a10ba248a0a7dd:hover .ctaButton { background-color: #34495E!important; } .ucfd38ada86fad34bc4a10ba248a0a7dd .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ucfd38ada86fad34bc4a10ba248a0a7dd .ucfd38ada86fad34bc4a10ba248a0a7dd-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ucfd38ada86fad34bc4a10ba248a0a7dd:after { content: ""; display: block; clear: both; } READ: Tuesdays With Morrie Essay was the only crewmember, and the successful mission lasted for over 15 minutes (Mercury: MR-3). More manned flights from the Mercury series followed, highlighted by the Friendship 7, where on February 20, 1962, John Glenn was the first American in actual orbit, and he orbited the earth three times for a little under five hours (Mercury: MA-6). The last mission from the Mercury project came on May 15, 1963, where L. Gordon Cooper was in orbit in the Faith 7 for over a day. Total weightless time was over thirty-four hours, and the mission was celebrated and deemed more than successful (Mercury: MA-9). Gemini missions followed which built on the success of the Mercury flights, and basically followed the same outlines, except with a crew . Space Exploration Essay Example For Students Space Exploration Essay People have been venturing out into the universe for many years now. In addition to satellites, both women and men astronauts have traveled into space to collect data about the universe. The first human being, the first animal, and the first spacecraft in orbit, were all achievements of the Soviet Union. In 1958 a group known as The National Aeronautics and Space Administration (NASA) was founded. The first probe to escape Earths gravity was the Soviet LUNA 1, launched on Jan. 2, 1959. It passed the Moon and continued into interplanetary space. The U.S. probe Pioneer 4, launched two months later, followed the same path. Later Soviet probes either hit the Moon or passed it and took photographs of the hidden far side, relaying them back to Earth. The first man to travel to space was Yuri Gagarin. History was made on April 12, 1961, when he successfully orbited the earth in the Votsok 1. His flight lasted one hour and 48 minutes and as he circled the earth, his speed was about 17,000 mph on the Votsok 1. Following this mission, Gagarin was killed in a test airplane crash . Neil Armstrong was the first person to ever land on the moon. Born in Wapakoneta, Ohio, he graduated from college in 1955 and joined the NASA team. We will write a custom essay on Space Exploration specifically for you for only $16.38 $13.9/page Order now In 1962, he became the first civilian to enter into an astronaut training program. In 1969, Armstrong headed the Apollo 11 mission, becoing the first human being to set foot on the moon. Other astronauts the accompanied Armstrong on this mission were Edwin E. Aldrin, Jr., and Michael Collins. In 1971, Armstrong became a professor of aerospace engineering at the University of Cincinnati. Valentina Vladimora Nikolayeva Tereshkova was the first woman to enter into space. She joined a Soviet training program in the year 1961 and two years later she successfully orbited the earth 48 times in the Votsok 6. The Sputnik 1 was the first artificial satellite to orbit the earth. It was an aluminum sphere, 58 cm (23 in) in diameter, weighing 83 kg (184 lb). Its orbited around the earth lasted 96.2 minutes. At the end of 57 days the satellite returned to earths atmosphere and was destroyed by aerodynamic frictional heat. Voyager 1 and Voyager 2 were both spacecrafts that were launched to Jupiter. Voyager 2 was launched on August 20, 1977, and Voyager 1 was launched 2 weeks later on September 5, 1977. Voyager 1 made it to Jupiter before Voyager 2 because it took a shorter and quicker route. Photos Voyager 1 and 2 took proved a couple of new facts about Jupiter. One of them is that Jupiter has a ring around it, and also that Jupiters moon has a giant active volcano that spits out sulfur compounds. The moons around Jupiter were found to be icy, rocky balls, with fractures and craters. When Voyager 1 and 2 were heading back they got a few pictures of Saturns rings. These pictures proved that instread of the 3 or 4 rings that were orginally thought to be around Saturn, there are actually thousands of concentric ringlets. The Near Earth Asteroid Rendezvous, also known as NEAR, is a spaceship whose mission it is to explore an asteroid called Eros. The journey time to Eros is approximately 35 months and the cost for launching and building is $122 million. Four years of this operation will cost $40 million. Eros was picked for a couple of reasons and one of them was that it might help solve the mystery of why most meteorites do not resemble their bigger brothers in space. In the years to come, NASA will continue to launch new satellites and explore the great unknown. Some of these satellites will be so big that theyll have to be assembled in outer space. There is still lots more to discover. . Space Exploration Essay Example For Students Space Exploration Essay On May 25, 1961, John F. Kennedy delivered one of the most memorable State of the Union addresses in the history of the United States. I believe that this nation should commit itself to achieving the goal, before this decade is out, of landing a man on the Moon and returning him safely to the earth (http://www.cs.umb. edu/jfklibrary, President John F. Kennedys Special Message to the Congress on Urgent National We will write a custom essay on Space Exploration specifically for you for only $16.38 $13.9/page Order now Needs). With those words, Kennedy launched a new era of Space Exploration Essay in the United States. Although the National Aeronautics And Space Administration was created in 1958 by the National Aeronautics and Space Act (http://www.hq.nasa. gov, Key Documents), and the Russians already launched the first satellite into space in 1957, the US was still at a stand still on the subject. What the country needed was a wake-up call, and that is exactly what it got from one of the most celebrated speakers in its history. The new era promised much, but expected little. From USAs struggle to be the dominant world power in the Cold War Era, to the careless depletion of natural resources in the Information Age, space exploration and astronauts were and will be the real keys to the new millennium and beyond. Before looking into the future, or even evaluating the present, one must look in detail at the history of the space project. The missions that gave scientists and engineers the necessary data and experience to make new, safer, more reliable and intricate equipment were launched long before there was realistic talk of sending probes to Mars. The astronauts that helped shape the training programs, took the beatings of primitive flight tests, and died in order to serve their country were born before World War II. And even the Russian Space Program was crucial to what the space program is today. It fueled competition, and provided more resources for American engineers. Until Apollo 11, they were ahead of the Americans in almost everyway, with their launch of Sputnik, a unmanned satellite in 1957, and their countless firsts in orbiting and space walks. Yuri Gagarin was the first man in space. Although most of the missions that have been launched have been important in their own ways, some missions just stand out, whether it was the first step on the Moon, or the first mission to Mars. NASAs first high profile program was Project Mercury, an effort to learn if humans could survive in space. It was the prelude to the later missions, and it gave NASA the necessary data to build better, and more comfortable ships for humans to stay in space for extended periods of time. The first launch of the Mercury program was the LJ-1 on August 21, 1959. At thirty-five minutes before launch, evacuation of the area had been proceeding on schedule. Suddenly, half an hour before launch-time, an explosive flash occurred. When the smoke cleared it was evident that only the capsule-and-tower combination had been launched, on a trajectory similar to an off-the-pad abort (http://www. ksc.nasa.gov, Mercury: LJ-1). The first mildly successful spacecraft launch occurred September 9, 1959. Although the BJ-1 ship experienced some problems, and the timing on some of the separation procedures was off, the capsule made it back to earth some seven hours after lift-off. The capsule orbited the earth for approximately thirteen minutes (Mercury: BJ-1). Mercury mission MA-5 was the first to carry live organisms into sub-orbit. Although Enos a chimpanzee, was not a perfect substitute for a human, he served as a good test for the environmental controls of the capsule. He orbited the earth in total weightlessness for over three hours and upon landing was in perfect physical condition (Mercury: MA-5). On May 5, 1961, Freedom 7 was the first launch to carry humans into space. Alan B. Shepard, Jr. .u2cca7caf3eb94925a9a958723da2b412 , .u2cca7caf3eb94925a9a958723da2b412 .postImageUrl , .u2cca7caf3eb94925a9a958723da2b412 .centered-text-area { min-height: 80px; position: relative; } .u2cca7caf3eb94925a9a958723da2b412 , .u2cca7caf3eb94925a9a958723da2b412:hover , .u2cca7caf3eb94925a9a958723da2b412:visited , .u2cca7caf3eb94925a9a958723da2b412:active { border:0!important; } .u2cca7caf3eb94925a9a958723da2b412 .clearfix:after { content: ""; display: table; clear: both; } .u2cca7caf3eb94925a9a958723da2b412 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u2cca7caf3eb94925a9a958723da2b412:active , .u2cca7caf3eb94925a9a958723da2b412:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u2cca7caf3eb94925a9a958723da2b412 .centered-text-area { width: 100%; position: relative ; } .u2cca7caf3eb94925a9a958723da2b412 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u2cca7caf3eb94925a9a958723da2b412 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u2cca7caf3eb94925a9a958723da2b412 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u2cca7caf3eb94925a9a958723da2b412:hover .ctaButton { background-color: #34495E!important; } .u2cca7caf3eb94925a9a958723da2b412 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u2cca7caf3eb94925a9a958723da2b412 .u2cca7caf3eb94925a9a958723da2b412-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u2cca7caf3eb94925a9a958723da2b412:after { content: ""; display: block; clear: both; } READ: Lost Boy Essay was the only crewmember, and the successful mission lasted for over 15 minutes (Mercury: MR-3). More manned flights from the Mercury series followed, highlighted by the Friendship 7, where on February 20, 1962, John Glenn was the first American in actual orbit, and he orbited the earth three times for a little under five hours (Mercury: MA-6). The last mission from the Mercury project came on May 15, 1963, where L. Gordon Cooper was in orbit in the Faith 7 for over a day. Total weightless time was over thirty-four hours, and the mission was celebrated and deemed more than successful (Mercury: MA-9). Gemini missions followed which built on the success of the Mercury flights, and basically followed the same outlines, except with a crew .